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#beautifulNYC

Iconic structures to cutting edge architecture & interior design. Masterpieces in world class museums to Culinary creations of world famous restaurants. The latest in fashion and craftsmanship at flagship stores to local boutiques, Everyday, New York City offers diverse  opportunities to experience, enjoy and create something beautiful.

 

As Real Estate Brokers & Advisers, Staging Experts, Renovation & Construction Project Managers and Designers, we help our clients in New York City & the Hamptons with sales, purchases and in the creation of beautiful properties.

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 Real Estate Sales, Rentals, Investments,

Project Management & Development Consulting

NEW YORK CITY | the HAMPTONS | CAPE COD

SETTING RECORDS REPEATEDLY

100%

 at new record price

vs. in-building comps

29.5

average days on-the-market

94%

 at or above the

 asking price

​Beautiful Listings.

Beautifully Presented.

Beautiful Results.

LOOKING TO SELL A PROPERTY IN NYC? 

CLICK HERE FOR MORE ON HOW WE DO MORE TO OPTIMIZE YOUR RESULTS 

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New York City Residential Sales & Rentals
Optimizing Your Real Estate Experience

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FEATURED LISTING: 
170 West 74th Street  |  Prime Upper West Side

Pre-War, Corner 2 Bedrooms, 2 Baths | $1.75MM

Welcome

Home

Our recent experience with the pandemic and its stay-at-home orders, quarantines, home schooling and remote working, has made the place we call home take on a role of even greater importance in our lives. Having the right space is even more critical to every aspect of it. 

 

As real estate agents, financial advisors and design experts, we never forget the important role we play in helping our clients to find that right place for them and their loved ones. The opportunity to share our expertise and insight, and provide exceptional service  is a true privilege.

With a broad, and detailed knowledge of buildings, neighborhoods and history across Manhattan, in prime Brooklyn & Out East, we have done deals for buyers in dozens of different Co-Ops and Condos, for single/multi-family homes and for land. Our unique approach enables us to consistently help our clients to exceed their goals in buying a new home or investment property. And we do it all with a level of quality and care second to none.

Financial Planning Considerations

Visualizing Space Differently

Renovation Project Management Resources

Leveraging our Network of Professionals

The Co-Op Package

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NYC RENTALS

Volatility has been the theme of renting in NYC over the past several years, with the disruption of the pandemic first causing a mass exodus and record vacancy rates, before rushing back over the last 24 months to now record median rents month after month and slim inventories.

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As if these dramatic trends were not enough, the daunting process of finding a new home to rent is still encumbered by poor quality and outright dishonest advertising that technology should have solved for by now. With tens of thousands on the line many hundreds of tenants and landlords have turned to us to find a home or to professionally market their property. And we have consistently delivered optimal results with exceptional service. 

Our detailed knowledge of architecture, design trends, products and construction + buyer demands and desires enable us to help clients marry current style trends with an optimized floorplan, and appropriate selection of finishes & features that best yield returns. The result is a property that catches attention and generates outstanding returns by checking off the important boxes of would be buyers on resale, and for prospective short term/other tenants. 

With 20 years of Hamptons market perspective and experience, we have helped buyers find BEAUTIFUL properties Out East. Most often, they are made more beautiful as they present incredible opportunities for value creation through renovating/repositioning an existing home and for land development. Our clients have created significant, immediate equity through construction or renovation to optimize the property to suit market trends. To help achieve these results, we work with our clients every step of the way from design, through project implementation and ongoing property management. 

How We Assist YOU every step of the way:

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  Financial Planning Considerations

  Thorough search process & opportunity identification

  Investment Strategy Assessment

  Detailed Land & Zoning Analysis

  Architectural and Design Review & Plan 

  Renovation Project Management Resources

  Investment Strategy Implementation/ Management

A Case Study...

Land Purchase & Development of a Hampton's Dream Home with an Immediate 500% Return on Investment

Value Created:                                        Return on cash invested:

 

$1.75MM      +500%

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The land we advised our client to purchase and our design of the beautiful Neo Classical home nearing completion, combine with a robust Hamptons market to create $1.75MM in instant equity. An amazing return on investment born from our advice on how to build this dream home for our client!

HAYGROUND ROAD | WATER MILL, NY

The Search

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A Client we helped with his NYC Condo purchase was looking for a centrally located parcel of Land Out East upon which he could build his dream home. But in a market where building lots have become increasingly scarce at any price point, we were faced with few available options. I noted an odd shaped parcel in Water Mill, that had been on the market for several years. While certain attributes, had turned off prospective buyers, I realized these would be positives for my client. For example, where others saw a long and costly driveway, my client would see a long, romantic approach to the home. And while its location between some commercial buildings and a large reserve failed to provide a neighborhood feel, the privacy it afforded was much more appealing to my client. Oh, and the price we negotiated left alot of room for additional bling for the build!.

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The Plan

The Finished Project

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Our client had many ideas of what his DREAM HOME would look like., but we needed something more concrete to go by as we considered properties with varying shapes and sizes - not to mention very stringent zoning regulations. As I listened to the client's vision for his dream house and asked him to share images of things he liked, I compiled these into a detailed preliminary design of the interior and exterior of the home. The resulting drawings were provided to a drafting architect so they could create the required detailed plans for approvals and construction.

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It is so exciting to see my proposed plan and drawings become reality with only a few changes! 

Click here to see the completed home on OutEast

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During the preparation and construction phases, we helped our client to vet contractors, and with critical project management projects including his choices of finishes, fixtures, furnishings and other interior design decisions.

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$1.75MM in Value Creation/500% return 

Our Client was able to obtain excellent construction financing whereby he only had to contribute 20% of the entire project cost - including the land purchase and the build. Appraisals as part of this loan have consistently come in above the project cost, with the most recent valuing the completed house at over $3.6MM, or about $1.75MM more than costs. That's  5X the cash our client invested over 3 years. AMAZING!

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@sorennyc

EXCLUSIVE LISTINGS
On-the Market & Recently Closed Sales & Rentals

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H.  B E C H  & C O M P A N Y

|   REAL ESTATE ADVISORY 

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We have helped dozens of clients to exceed their goals in the process of renovating, redeveloping or building from the ground up. By employing specialized knowledge on design, zoning and construction techniques & materials, along with a network of partner resources and transaction experience, we not only help to find opportunities and broker the purchase of land or a property for renovation/redevelopment, but are also engaged to consult on the design and to project manage the construction involved. This end to end service has enabled our clients to create homes or investment properties in a way that consistently maximizes value.  

About Us

Our mission is to optimize your real estate experience. To do this we draw on our own depth of professional experience across residential and commercial real estate, finance and construction project management to assist buyers, sellers, landlords and renters in New York City and the surrounding region. In everything we do, we go above and beyond the call of duty, becoming the trusted advisor, primary resource and primary go-to for all aspects of real estate.

Client Testimonials

"The frenzied NYC market has created a situation where many brokers are just trying to close a deal rather than find the right home for you. Soren takes the time to learn about your needs and wants. His background in finance helps you to see the investment potential, or lack thereof, in each property.  Each listing hit on most, if not all, of my requirements- a feat in NYC" - Diana B, purchased a West Village Co-Op

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